The most popular Western trademark joint cooperati

2022-07-27
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The Western trademark joint cooperative protection mechanism was officially launched. The 12 western provinces, autonomous regions and municipalities directly under the central government input relevant experimental parameters and the heads of Chengdu and Xi'an Industrial and commercial administrative departments, recently gathered in Chongqing to sign the Western trademark joint protection agreement. This is a specific measure taken by the administrative department for Industry and Commerce in the western region to establish a joint trademark protection mechanism, help enterprises implement the famous brand strategy and enhance their competitiveness

the members who sign the agreement on joint protection of trademarks in Western China will strengthen information exchange between regions and assist in the investigation of trademark infringement cases, focus on the protection of well-known and famous trademarks, and protect the legitimate rights and interests of registered trademark owners

jinqinong, director of Chongqing Administration for Industry and commerce, said that the establishment of a joint trademark protection mechanism is necessary for the implementation of the western development strategy, which is conducive to breaking through regional and departmental limitations, innovating trademark protection methods and regulatory mechanisms, and supporting western competitive brand products

it is reported that there is a big gap between the trademark development in the western region and that in the eastern coastal region. Last year, the 12 western provinces maintained a total of 20494 applications for lubricant (District, city) trademark registration, which was lower than that of Guangdong Province in the same period; There are 39 Chinese well-known trademarks in the western region, accounting for only 13% of the total number of well-known trademarks in China. Sichuan Province, which has the largest number of well-known trademarks in the western region, has only 9, which is far from 20 in Beijing and 30 in Shanghai. As the trademark consciousness of western enterprises lags behind, many resource advantages have not been transformed into product advantages and brand advantages, resulting in the lack of competitiveness of products, which directly affects the economic development of the western region

Liumin, President of the China Trademark Association, said that establishing a joint trademark protection mechanism is still a specific measure to strengthen the protection of the exclusive right to use trademarks. Strengthening the protection of the exclusive right to use trademarks is one of the key contents of the new trademark law. In recent years, with the development of economy, trademark infringement has shown a trend of cross regional and cross provincial development. Therefore, it is particularly important to strengthen regional cooperation and focus on the protection of well-known trademarks and famous trademarks

it is reported that the 12 western provinces, autonomous regions, municipalities directly under the central government and Chengdu and Xi'an have broad industrial and commercial market prospects. The commercial bureau has decided to regularly hold western trademark joint protection and cooperation meetings to strengthen information communication, exchange law enforcement and protection experience, coordinate and solve specific contradictions in cooperation, jointly maintain market order and promote economic development in the western region

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